Union Minister Shri Hardeep Singh Puri launched Swachhotsav, 3-week women-led swachhata campaign, under the Swachh Bharat Mission Urban 2.0.

• The campaign aims to recognize and celebrate the transition from women in sanitation to women-led sanitation.
• A series of events and activities will be organized across cities to celebrate women from all walks of life, who will provide leadership in making the mission of garbage free cities (GFC) a success.
• At the launch, the first edition of Women Icons leading Sanitation & Waste Management (WINS) Challenge-2023 was announced.