The Union Ministry of Women and Child Development has planned to organise and celebrate Thematic POSHAN Maah in September 2021.

POSHAN Abhiyaan is the flagship programme of government of India to improve nutritional outcomes for pregnant women, lactating mother, children and adolescent Girls. This mission was launched by Prime Minister Narendra Modi on the occasion of International Women’s Day on March 8, 2018. POSHAN stands for “Prime Minister’s Overarching Scheme for Holistic Nutrition” Abhiyaan. This mission was announced in Budget 2021-2022.

POSHAN Abhiyaan divert the attention of country towards the problem of malnutrition and address it in a mission-mode. This mission focuses on the aims of POSHAN Abhiyaan, Mission Poshan 2.0. it seeks to strengthen nutritional content, delivery, outreach and outcomes in order to develop practices that nurture health, wellness and immunity on disease as well as malnutrition.

POSHAN Abhiyaan is a Jan Andolan or People’s Movement. It incorporates inclusive participation of public representatives of local bodies, government department from States or UTs, Public & Private sector and social organizations.

POSHAN Maan is celebrated in the month of September to ensure community mobilization and bolster people’s participation. In the year 2021, as India celebrates Azadi Ka Amrit Mahotsav, this month has been subdivided into weekly themes with a focused and assimilated approach to improve holistic nutrition. It will broadly focus on Plantation Drive for POSHAN VATIKA at Gram Panchayats, Anganwadis, School Premises etc. Saplings of nutritious fruit trees, local vegetables and medicinal plants & herbs will be planted as a part of celebration.