PUMA India has roped in Bollywood actor and entrepreneur Anushka Sharma as its new brand ambassador.

• The latest association with Anushka comes as part of PUMA’s ongoing commitment to the women’s business in India.
• The actor will endorse the brand’s footwear, apparel, and accessories including select collections through myriad activities and brand campaigns throughout the year.
• PUMA on-boarded Anushka over a fun social media banter in a span of 48 hours.