The government of Arunanchal Pradesh has signed Bollywood actor Sanjay Dutt as the brand ambassador and filmmaker Rahul Mittra as its brand advisor on the occasion of the golden jubilee celebrations marking the 50th year of the naming of the state.

Highlights

• The announcement was made by Chief Minister Pema Khandu and Speaker Pasang Sona Dorjee at a packed function in the presence of both Sanjay Dutt and Rahul Mittra.
• A media campaign, conceptualised by Rahul Mittra Films and shot by Shiraz Bhattacharya, was kick-started on this occasion.