Explanation:

- Norms:

- Norms are expectations or rules governing appropriate behavior within a society or group.

- They guide how people act and interact, influencing social order and predictability.

- Norms can be formal, like laws, or informal, like everyday customs.

- Correct Answer: Norms

- Values:

- Values are deeply held beliefs about what is good, right, and important.

- They influence personal and collective priorities and moral judgments.

- Values are broader, guiding principles that underpin norms.

- Mores:

- Mores are strongly held norms that are seen as essential to a community's moral standards.

- Violating mores usually results in severe social sanctions.

- Cognitive Elements:

- These refer to the mental processes influencing perception, memory, and attitudes.

- While important for behavior, they are not social expectations like norms.