Consider the following statements IIM Udaipur through its unit CCL has recently started research int...........

Rajasthan Economy

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Consider the following statements:

IIM Udaipur, through its unit CCL has recently started research into social and anthropological study of the tribal population
It involves understanding of the way of life, indigenous food practices, celebration of festivals and social interactions among the tribal population.

Which of the above statements is/are correct?

1 only

2 only

Both

None

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Explanation:

Recently, a Consumer Culture Lab (CCL), established at the Indian Institute of Management (IIM), Udaipur, has taken up research to find out the correlation between the choices of rural populace, Internet penetration in villages and the challenges faced by those at the bottom of the pyramid.

The prime focus of the research is on the consumer needs of southern Rajasthan's tribal population.

The latest project launched by the CCL involves social and anthropological study of the tribal population in Udaipur, Dungarpur and Banswara districts in Rajasthan.

The lab has enabled the researchers to develop a nuanced understanding of the way of life, indigenous food practices, celebration of festivals and social interactions among the tribal population.