Keeping in view the changes in the consumer demands and preferences lsquo XYZ Bakery rsquo has...........

Management ( Phase -I & II) General Management

Keeping in view the changes in the consumer demands and preferences ‘XYZ Bakery’ has reduced the sugar and fat content in its products. This approach of business shows that management is:

An intangible force

A group activity

A dynamic function

A multidimensional activity

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Explanation:

An organization has to adapt to the environment in order to succeed. Management is dynamic in nature and adapt to the ever- changing social, economic and political conditions. In order to be successful, it is important that a business adapts itself to the changes in the taste and preferences of the consumers.