Airline Company GoAir Rebrands itself as ‘Go First’

Current GK ( Master) Industry

Wadia Group-owned GoAir has rebranded itself as ‘Go First’ on May 13, 2021, with the new motto “You Come First”.
The decision of rebranding after 15 years is part of the company’s attempt to operate the carrier in an ULCC (ultra-low-cost carrier) airline model, to tide over the impact of the COVID-19 pandemic.
Go First will operate narrow-body aircraft across its fleet, comprising Airbus A320 and A320 Neos (new engine option) planes under ULCC plans.
This will not only ensure the safety, comfort and time-saving for the passengers, but also help them to experience the benefits of the next gen fleet, at ultra-low-cost fares, so that their travel plans are never hampered.