Context: Recently, the UT of Jammu and Kashmir has won the bid to host the 50th annual Skal International Asia Area (SIAA) Congress in 2021 during the annual general meeting recently against four other cities.
About Skal International

• Skal International is a professional organization of tourism leaders around the world, promoting global tourism and friendship.
• It is a Spain-based tourism body with 15,000 members and 150 chapters across the world.
• The word Skal comes from Scandinavia and has a long tradition. The “Skal” is a bowl containing a welcome drink that is offered to visitors when entering a home.
• Its members, the industry’s managers and executives meet at local, national, regional and international levels to discuss and pursue topics of common interest.
• It is the only international group uniting all branches of the travel and tourism industry.