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PayU India and CSC Academy launch campaign for digital and financial literacy

In a significant effort to uplift underprivileged sections of society, including SC-ST, BPL, and women, PayU India, a prominent online payment service provider, has joined forces with CSC Academy, an SPV of the Ministry of Electronics & IT, to kickstart a collaborative campaign focused on enhancing digital and financial literacy.

The campaign's core mission is to extend essential knowledge and civic services to individuals aged 15 to 60, primarily in Delhi/Gurugram, Mumbai, and Bengaluru, through strategically positioned mobile vans.

  • This initiative is set to run from July 1, 2023, to June 30, 2024.
  • The mobile vans will facilitate enhanced access to citizen-centric services, extending a valuable lifeline to underserved communities.
  • Under this initiative, the Village Level Entrepreneurs (VLEs) of CSC will play a crucial role in its implementation.
  • Mobile van will be stationed in around three districts Delhi/Gurugram(Haryana) , Mumbai(Maharastra) and Bengaluru(Karnataka) expected to train approximately 50,000 individuals within a year.
  • This collaborative effort aims to bridge the communication gap in remote areas where conventional media may not effectively reach. These mobile units not only make outreach to isolated rural locales feasible but also foster meaningful interactions with local residents.

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