It is an attempt to promote innovation and entrepreneurship in agriculture. It will mentor start-ups and help them connect with potential investors.

• The programme will help convert innovative ideas from India’s rural youth into viable businesses startups and help them connect with potential investors.
• It is managed by ICAR-NAARM’s (Indian Council of Agricultural Research-National Academy of Agricultural Research Management) technology incubator, a-IDEA along with IIM Ahmedabad’s Centre for Innovation.