One District One Product (Ek Zila – Ek Ut padan) Scheme

•  Uttar Pradesh government had recently organized ‘One District One Product’ Summit to promote traditional industries in every district of the state.
• The ODOP Summit is stated to be the first of its kind in the country and is expected to give a big boost to the MSME and handicraft in the state.
• The summit, which aims to give boost to micro, small and medium enterprises (MSME), will be a corollary of the UP Investors Summit held in the state capital in February this year, followed by the groundbreaking ceremony for the launch of 81 projects in July.

About ODOP:

• The ODOP scheme seeks to promote traditional industries synonymous with their respective districts to spur local economy and create jobs.
• The ODOP Summit is stated to be the first of its kind in the country and is expected to give a big boost to the MSME and handicraft in the state.
• About the objective of the ODOP,its aim was to optimise production, productivity and income, preservation and development of local crafts, promotion of art, improvement in product quality and skill development.
• The state government will sign memorandum of understandings (MoUs) with e-retailor giant Amazon for marketing of products of artisans, and Quality Control of India (QCI) that will ensure quality of products.
• Amazon will train the artisans and small entrepreneurs of several districts, including Lucknow, Gorakhpur, Allahabad, Ferozabad, Moradabad, Agra, Kanpur, Meerut, Bhadohi and Varanasi, in getting their products listed on its marketing platform.
• Besides, MoUs will be exchanged with Wipro GE Health Care, National Stock Exchange and BSE at the event. Technical sessions on handloom, textiles craft, tourism, agro and food processing, credit and finance will be held during the summit

By: Vishal