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Which of the following is true about preparing a SWOT Analysis?
It should focus on where the organization is today, not where it could be in the future.
A SWOT Analysis is objective
It should be specific and avoid grey areas
It should analyze the organization only and ignore the performance of competitors.
SWOT (strengths, weaknesses, opportunities, and threats) analysis is a method for identifying and analyzing internal strengths and weaknesses and external opportunities and threats that shape current and future operations and help develop strategic goals. SWOT analyses are not limited to companies. Individuals can also use SWOT analysis to engage in constructive introspection and form personal improvement goals.
Home Depot conducted a SWOT analysis, creating a balanced list of its internal advantages and disadvantages and external factors threatening its market position and growth strategy. High-quality customer service, strong brand recognition, and positive relationships with suppliers were some of its notable strengths; whereas, a constricted supply chain, interdependence on the U.S. market, and a replicable business model were listed as its weaknesses.
By: Barka Mirza ProfileResourcesReport error
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