This style attempts to focus on the best power gain not just the price but enhanced price performanc...........

Principles of Marketing Management Selecting Target Markets

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This style attempts to focus on the best power gain not just the price but enhanced price performance equation.

Loyalty style of shopping

Value for money style

Novelty oriented style

Quality oriented style

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Explanation:

The value for money approach concentrates on the best power increase, not just the price, but also the price performance equation. The term "loyalty shopping" refers to a customer's willingness to persist with a brand across multiple product categories over time.