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In the four Ps of marketing mix, the brand name can be classified as
Place
Product
Price
Promotion
When a company makes decisions regarding place, they are trying to determine where they should sell a product and how to deliver the product to the market. The goal of business executives is always to get their products in front of the consumers that are the most likely to buy them. In some cases, this may refer to placing a product in certain stores, but it also refers to the product's placement on a specific store's display. In some cases, placement may refer to the act of including a product on television shows, in films, or on web pages in order to garner attention for the product.
The 1995 movie GoldenEye was the seventeenth installment in the James Bond movie franchise. It was the first Bond movie not to feature an Aston Martin car. Instead, the British actor Pierce Brosnan got into a Z3 by BMW. Although the Z3 was not released until months after the film had left theaters, BMW received 9,000 orders for the car the month after the movie opened.
By: Barka Mirza ProfileResourcesReport error
Ritu Raj
brand name comes under product and not place. kindly review.
narender dagar
Md ahtesham
Brand name is classified under product .
S Ravikiran
brand name can be classified in product..... same thing given in ppt
Yes , in the four Ps of the marketing mix, the brand name can be classified in product not in place. Some mistake is there, apologies for that.
Suhaib Rashid
I think correct answer is option B-) Product. kindly review the answer.
Yes, in the four Ps of marketing mix , the brand name can be classified in product not in place. Some mistake is there , apologies for that.
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