Explanation:

Client-centric, also known as customer-centric, is a strategy and a culture of doing business that focuses on creating the best experience for the customer, and by doing so builds brand loyalty. Client-centric businesses ensure that the customer is at the center of a business's philosophy, operations, or ideas. Client-centric businesses believe that their clients are the primary reason that they exist, and they use every means at their disposal to keep the client satisfied.
Companies choose a client-centric approach for several reasons, but the biggest one is that new customers are hard to find. Unless you are providing a brand new good or service, the majority of customers evaluate your business against competitors or equivalents. For example, consumers typically compare the pizza shop at one end of a street to the pizza shop at the other end.