Explanation:

Selling focuses on sale and profit only but marketing has broader goal. Marketing achieves his goal of profit through the customer need satisfaction. In simple words, marketing identifies customer’s or market’s needs. Then, it tries to fulfill i.e. satisfy that needs by offering right combination of products and services.  

Marketing refers to the process an organization undertakes to engage its target audience, build strong relationships to create value in order to capture value in return. It is one of the primary components of business management and commerce.  Marketers can direct their product to other businesses (B2B marketing) or directly to consumers (B2C marketing).  Regardless of who is being marketed to, several factors apply, including the perspective the marketers will use. Known as market orientations, they determine how marketers will approach the planning stage of marketing.