On August 16, 2022, ‘Paalan 1000 National Campaign was launched by Bharati Pravin Pawar (Union Minister of State for Health) in virtual mode. On the occasion, a parenting application was also unveiled, that primarily focuses on children’s development in first two years.

• According to Bharati Pravin Pawar, India has taken quick steps for reducing child mortality since 2014. As a result, child mortality has reduced to 35 per 1000 live births in 2019, against 45 per 1000 live births in 2014.
• This campaign was launched because, first 1000 days acts as a solid platform for physical, emotional, mental, cognitive and social health of the child.
• Underlining the significance of early phases of a child’s life as its impact can last for lifetime.