According to the Economic Survey insights from behavioural economics can be strategically utilised t...........

According to the Economic Survey, insights from behavioural economics can be strategically utilised to create an aspirational agenda for social change – from BBBP (Beti Bachao Beti Padhao) to BADLAVL (Beti Aapki Dhan Lakshmi Aur Vijay Lakshmi); from Swachh Bharat to Sundar Bharat; from ‘Give It Up’ for the LPG subsidy to ‘Think about the Subsidy’ and from tax evasion to tax compliance. Identify the type of plan being described in the above lines.

Programme

Method

Strategy

Rule

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Explanation:

- The lines describe how behavioural economics can shape broad goals and actions for social change, aiming to influence attitudes and behaviour in society.

- Programme: A programme refers to a set of coordinated activities with a broad goal. However, the examples given (like changing attitudes toward subsidies or sanitation) talk about overall approaches, not just specific, coordinated activities.

- Method: This is a systematic way of doing something. The passage doesn’t focus on specific techniques, but rather plans for big change.

- Strategy: A strategy is a comprehensive plan designed to achieve long-term objectives. Here, the passage shows major shifts (like from ‘Give it Up’ to ‘Think about Subsidy’)—these are not just activities, but overall guiding policies and plans.

- Rule: Rules are specific instructions. The passage doesn’t describe strict rules.

- The correct answer is Option 3: Strategy.

- These are broad, long-term plans for social change, not just single programmes.