Match List I with List II LIST I LIST II A Convenience products I Consumed in one or few uses B Shop...........

Business Studies (CUET) MARKETING

Match List I with List II

LIST I	LIST II
A. Convenience products	I. Consumed in one or few uses
B. Shopping products	II. Brand loyalty of the highest order
C. Speciality products	III. Purchased frequently
D. Non-durable products	IV. Buyers devote considerable time

Choose the correct answer from the options given below:

This questions was previously asked in

CUET BUSINESS STUDIES Previous Year Paper (2023)

A-III, B-IV, C-II, D-I

A-III, B-II, C-IV, D-I

A-IV, B-III, C-II, D-I

A-I, B-II, C-III, D-IV

Convenience Products (A) → These are products that consumers purchase frequently with minimal effort.
- Correct Match: III (Purchased frequently).
Shopping Products (B) → These are products for which consumers compare different options before purchasing, meaning they devote considerable time to the selection process.
- Correct Match: IV (Buyers devote considerable time).
Specialty Products (C) → These are high-end products that customers are willing to make a special effort to purchase, often showing strong brand loyalty.
- Correct Match: II (Brand loyalty of the highest order).
Non-Durable Products (D) → These are products consumed quickly or in a single use.
- Correct Match: I (Consumed in one or few uses).