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Amul emerges as world's strongest food brand

Amul has been recognized as the world's strongest food and dairy brand, according to the Brand Finance Food & Drink 2024 report.

  • Amul earned the prestigious AAA+ rating, solidifying its leadership in the global food and dairy sectors.
  • Amul got Brand Strength Index (BSI) score of 91.0 out of 100, 
  • The Brand Finance report highlights Amul's growing international influence, driven by its strong performance in familiarity, consideration, and recommendation metrics.
  • The report also recognized Nestlé and Lay's as leaders in brand value. Nestlé remained the world's most valuable food brand despite a 7% decline in brand value to US$ 20.8 billion.

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