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Wipro unit forays into food business, to buy Nirapara

Wipro Consumer Care and Lighting on Monday said it has forayed into the food and spices business by entering into a definitive agreement to acquire Nirapara, Kerala-based packaged food and spices brand.

  • The 46-year-old brand, which prepares rice powder for appam, idiyappam, puttu, dosa and idli and curry spices, had an annualised revenue of ?100 crore and a final valuation of the buyout would be fixed after 12 months, said Vineet Agrawal, CEO, Wipro Consumer Care and Lighting.
  • Vineet Agrawal, CEO, Wipro Consumer Care and Lighting said India’s spices market was pegged at ?70,000 crore of which the organised sector had only a small share at ?12,000 crore.

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